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Have Any Ideas For Us?

As we enter into fall, with 2011 on the horizon, we're brainstorming up a ton of new ideas to improve our engagement with customers through social media and our blog. We really want to step it up, and start to show the culture behind SOLE as a company. Not to mention, get in better touch with our core customers and provide top-notch customer service!

Ideas We're Working With
Here's a couple ideas we're working with. We'd love to know what you think. Does this sound cool? Boring? Do you have a better idea? If so, please let us know by leaving a comment.

  1. SOLE product features and benefits videos
  2. "SOLE's Weekend" blog post series. What do we get up to on the weekend?
  3. SOLE Athlete Interviews. Meet some of the athletes who stand behind our brand.
  4. "Ask a SOLE Expert Anything" Q&A periods on Twitter.
  5. Offering a promotion exclusive to our Facebook fans.
  6. Help demystify foot health ailments and injuries. What exactly is Plantar Fasciitis anyhow?
  7. Using a service like Groupon.com to offer awesome deals to the SOLE faithful.

Keep in mind, this is a work in progress. What do you think? Are we missing anything? We'd love to hear any feedback you might have. Please feel free to leave a comment below.

Comments (1)

On September 13th, 2010, Bruce Holmes said:

You failed to create a variety of views for your new Exhale. People want to see if it's really shaped like a human foot before they buy. Somebody wasn't thinking of the shoppers needs when putting the advertising materials together.

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